About

An independent publication about Europe in America

Scaling in America covers the European companies, founders and brands building businesses in the United States.

Every story we publish answers one question: who is expanding into America, how are they doing it, and what can others learn from them?

We cover expansion news, founder interviews, company profiles, US market intelligence and practical guidance on the mechanics of American market entry — hiring, pricing, entity setup, retail, distribution, immigration and tax.

Our readers are European founders, executives and commercial teams, along with the investors, advisors and market-entry specialists working alongside them.

We are building three things in parallel: the publication, a weekly briefing, and a database of European company activity in the United States.

Newsletter

Europe → America Weekly

The most important European business moves in the United States. A concise weekly briefing covering expansion, hiring, funding, retail launches and companies to watch.

  • 5 expansion moves
  • 3 companies to watch
  • Key hires
  • Funding
  • Retail launches
  • One major trend